Useful Tips To Make A Catchy Slogan For Your Business.
A catchy slogan doesn’t pop up in someone’s mind the moment you find the need to have one. The process of creating a catchy slogan is quite a process. The process of creating a catchy slogan can take longer even up to months. However there occur some simple tips which will help you come up with a catchy slogan. These tips are seven in number.
One should start by highlighting their USP. Before you start making a slogan, take a good look at business and answer the following questions:
Know your position and also your operations. How unique are your operations from your counter parts. The main aim of answering this questions is to be able to discover what your unique selling points are so as to be able to focus on them.
Research your target market. This step should follow the first step always. know who has interest in your product for you to be able to engage more with them. You can obtain data from a lot of sources, such as your website and social media accounts. From social medias like Facebook, you can be able to learn about their locations and also take note of their profile.
Carryout brainstorming sessions with your team. When you have collected all necessary data, it’s now time to create your slogan. Involve your team at all times and make sure you get their views. Make sure you throw all ideas to the table without hesitations. All members can participate and even bounce back an improved version of what other had suggested.
Make sure you keep the slogan short and memorable. Slogan should be able to connect the public with your brand. For this reason, a slogan should always be short and memorable at all times. Choose simple words that are easy to understand. Also make sure that are always honest with your slogan at all times. The slogan should represent all that you will offer to the public.
A good business slogan should also be timeless. This is because a timeless slogan will always last for long durations of time. Verizon’s “can you hear me now?” Isn’t a good example, though? The catchphrase became famous when it came out, but is it still relevant today? The answer’s no.
Ask your audience. Don’t leave your audience out of this! This is because the slogan is prepared for them. The public will give a good opinion about what they think about the slogan. Make sure you have a poll of all your best ideas on various platforms like the social medias and get the view. You can also narrow down to a particular slogan and get views about it from the public.
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